Honestly, what is the world coming to when potato chips aren’t 100% potatoes! Evidently, Pringles® brand chips are only 42% potato which exempts them from England’s VAT tax.

One interesting argument that P&G used to further their goal of having Pringles confirmed as not being classified as potato crisps includes the phrases, ” ‘uniform colour’ and ‘regular shape’ which ‘is not found in nature’ “. That last part cracks me up.

No word yet on what comprises the remaining 58%.

Here’s the BBC story.

FOOTNOTE: Yes, some packages of Pringles are labeled as vegan but they’re still manufactured by P&G, not exactly a company known for positive animal welfare policies.